Apple largely produce a big revenue from the marketing and advertising techniques. Apple knows how to do it and it advertises its product like no other. Viral videos are extensively being used in the internet to spread their word and let people know about the product or products you are planning to launch. Apple has also planned the advertising of iPhone 4S on a viral video and now it has been labeled as the most popular tech video of the year 2011.
With the help of the viral videos you can potentially reach a large audience for minimal production costs if YouTube aficionados deem their videos interesting enough to spread the word. This is the reason why the iPhone makers have found themselves in the list of most viral tech videos of 2011.
Visible Measures which is a web video tracking service has announced that Apple’s 5 minutes long promotional video of iPhone 4S was the most viral tech video of the year, According to it the views this video had were more than 28 million. Well that surely is a pretty huge number and Apple deserves to be at that place.
The great thing about it is that it s just couple of months old as the smartphone was launched in October and in that short time it gained this much views which surely is an accomplishment. The video also has beaten out other star-studded videos including Google’s Chrome spot starring Lady Gaga.
Well if you happen to see the video, there is nothing fascinating, Its a simple video in which the company’s executives are talking about their products and showing the device working. That’s it, no celebrity in there, no nothing. Still it is so popular and the most viral video of the year.
So how do you rate that video and if you happen to use the smartphone this video is about, share your thoughts after using it. Does the video promote the smartphone in a right way or the video shows much more than in real?
[Via]iPhone 4S video ranked as top tech video of 2011,